Which Cosmetic Stores come top of mind in Greece?

Cosmetic Stores

Here are the Key Take-aways from the recent Wisdrop Cosmetic Stores study, conducted online by Braincandy, in Oct. 2021, with a nat rep sample of 800 people (16-75 y.o.) in Greece.

5 Key Take-aways

  1. ToM in Cosmetics stores is undoubtably a one brand show; Hondos Center. (See Chart)
  2. For Men, Notos Galleries are competing traditional cosmetics stores is certain occasions; “Shopping with my friends” and “Skin products”.
  3. Gen Z appears emotionally detached from the majority of cosmetics stores. Increased intimacy for those who seek Excitement.
  4. When it comes to drivers, women & men choose differently: Women prioritise easiness, while men prices. Specialisation in cosmetics for women, while personnel for men (2nd driver).
  5. Greeks, when it comes to cosmetics shopping, seem to share the same motivations with groceries shopping. However, cosmetics shopping is a matter of status too (even more within men).
Wisdrop Cosmetics chart Braincandy

A few words about Wisdrop

Wisdrop is a subscription-based service that offers valuable consumer knowledge in an inspiring format that trains your business instinct and helps you make better decisions every day. For more information, visit www.wisdrop.com.

Share This Post

Share on facebook
Share on linkedin
Share on twitter
Share on email

Receive insights like these for Greece?

Receive insights like these for Poland?

More News

CX

Which industry provides the best CX in Poland?

Here are the Key Take-aways from the recent Wisdrop CX study, conducted online by Braincandy, in Oct. 2021, with a nat rep sample of 800 people (16-75 y.o.) in Poland. 5 Key Take-aways Cosmetic stores provide the best Customer Experience in Poland (10 industries under test). (See Chart) Rossmann got

CSR

What CSR activities should companies in Greece focus on?

Here are the Key Take-aways from the recent Wisdrop CSR study, conducted online by Braincandy, in Sep. 2021, with a nat rep sample of 800 people (16-75 y.o.) in Greece. 5 Key Take-aways Corporate Social Responsibility, as a term, says “Nothing” to the majority of Greeks, explaining CSR overall low

Hearts Minds Wallets

Do Poles feel happy nowadays?

The latest Wisdrop Original study shows that despite the extremely difficult global circumstances with the pandemic and shut down of the economies worldwide, nearly half of the Poles feel happy with their current situation. What’s more, they are also very optimistic about the future, which is particularly true for younger

Want to receive insights on your inbox?

Select the country you are interested in and click to subscribe on our exclusive newsletter with key take-aways from our studies.