Insights

Love Brands
Poland

Which brands do Poles love the most?

With the 2nd Original study for Poland, we aimed to assess behaviours and attitudes of Polish consumers regarding brands in various categories and find out how intimate they feel with the most popular ones. The results show that chocolate holds a special place in Polish hearts regardless of age. In addition

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Sustainability
Poland

How do Poles perceive sustainability?

Based on the latest Sustainability study of Wisdrop, 1 out of 4 Poles expresses concern for the environment and almost the same number is actively involved in its protection (this is not the case in other European countries where concern is far greater than actual involvement). The most worrying problem

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Maria Szymczyk
Generic

Cześć Polsko

This is to announce that after a very successful year in Greece, we are expanding Wisdrop service to Poland and we are very happy to welcome Maria Szymczyk in our team, as Braincandy’s Country Director for Poland. She will show to Polish companies that market research doesn’t have to be

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